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The Original Women’s Mountain Bike. In 1999 Juliana created the first mountain bike aimed specifically at female riders. It was a groundbreaking shift in focus for the industry, driven by a groundbreaking woman - Juli Furtado - one of the fiercest mountain bikers of all time.

They called this bike “The Juliana”. In the '80s and '90s, mountain bikes were effectively designed for, and marketed to, men. At the same time, a few bold females were pioneering the sport for women. Inspired by this movement, we felt it was time for a change.

Today, Juli’s initiative has grown into an award-winning line of premium mountain bikes ridden by a crew of athletes, racers and guides who continue to blaze new trails. Juliana's goal is to ignite the imagination of female adventurers around the world and create something uncompromising for those who refuse to accept the status quo.

READY TO RALLY THE WORLD

ROUBION

The Roubion was born from Juliana racers’ love of events like the Trans-Provence, and named after one of Anka Martin’s favorite stages of that race. With 150mm VPP travel, and stable geometry built around a 65° head tube angle, this is the bike for facing the unknown in demanding terrain.

Travel: 150 mm
Wheel size: 27.5"


YOU CAN'T DEFINE THE MAVERICK IN JUST ONE LINE.

MAVERICK

You’re not here to be whatever somebody else thinks you should be... and neither is the Maverick. With 140mm of rear travel complimented by 150mm of front suspension and obstacle-eating 29” wheels, this bike isn’t measured by what it can do. It’s measured by what’s left to do. The lower link VPP suspension soaks up big bumps with a pedal-efficient design that’s easy to tune exactly how you want it. Whether you’re hauling down root waterfalls, biting into big ledges, or soaking up the chatter, the Maverick isn’t here to tell you how to ride - she enables you to ride wherever you decide.

Travel: 140 mm
Wheel size: 29"


WHEN YOU WANT JUST ONE, THIS IS THE ONE

FURTADO

The Furtado is suitable for almost all types of riders and trails. It has a unique personality that ranges from feisty dance partner on hot laps to trusty companion on more far flung adventures. We spec 2.6-inch tires on Reserve 37 rims because we feel it’s the sweet spot between traction and finesse, but there’s still enough clearance for up to 2.8-inch tires for those who want more grip.

Some people want a garage full of bikes for every occasion. Others want just one that’s good for any occasion. The Furtado is that bike.

Travel: 130 mm
Wheel size: 27.5"


A LITTLE BIKE (CROSS) COUNTRY, A LITTLE BIT ROCK AND ROLL

JOPLIN

The Joplin’s 29" wheels and lean frame float over washboard bumps with the same ease it devours jagged ledges. A geometry bred for long days in the saddle is blended with 130mm of travel in the front and 120mm in the rear, creating a capable climber that doesn’t flinch when roots get ragged and rocks start to roll. The lower link VPP suspension offers a responsive pedaling platform that’s ready to get up and go the moment you are. Whether you’re flossing rock gardens or making the rider in front of you your next hare, the Joplin is one rapid little trail fox that will take you farther than you thought you could and give you the confidence to go bigger than you thought you would.

Travel: 120 mm
Wheel size: 29"


THE BIKE TO GET LOST - AND FOUND - ON

QUINCY

Quincy is inspired by a place like no other. Nestled deep in the Sierra Mountains of Northern California is a small gold rush town where the avenues for adventure seem endless. Miles upon miles of dirt roads that lead to nowhere and everywhere. The kind of roads you want to get lost and found on. Where you don’t quite know what kind of bike is best suited, and forces a constant re-think of your whole darn setup. This is Quincy terrain.


Juliana Bikes - Mike's Bikes

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